THE SSO CANDLE:
INTRODUCING THE SCENTED CANDLE 'HORSE'
Saddle your senses; you're in for a smelly ride. The bond between horses and riders is unique, a type of friendship that can’t be described – only experienced. So, with a base note of soil, poop, and sweet hay, a heart note of horse fur and leather boots, and a top note of crisp autumn apples, we give you a chance to discover the online game Star Stable Online on another level.
THE SCENT
TOP NOTE
Crisp autumn apples
HEART NOTE
Horse fur and leather boots
BASE NOTE
Soil, horse poop, and sweet hay
HOW WAS THE CANDLE CREATED?
ARTIFICIAL INTELLIGENCE
The AI of No Ordinary Scent finds base notes based on emotions tracked from images.
COMMUNITY INPUT
We invite the public (in other words, YOU) to participate by sharing photos with #SSOcandle and joining polls on our social channels.
EXPERT PANEL
The expert panel will curate images and input and share their expertise to ensure the scent becomes a horse lover's dream!
THE EXPERT PANEL
The scent blend of this candle was created by Star Stable Online with the help of No Ordinary Scent’s AI, input from the StarFam community, and curation by equestrian experts Lisen Bratt Fredricson, Klara Hammarström, and Emilia Bergåkra. Teamwork makes the dream work and results in a horse-tastic fragrance!
EMILIA BERGÅKRA
International dressage rider, influencer and former SSO player. "My fave equestrian scent? Horse muzzle!"
LISEN BRATT FREDRICSON
Olympic champion, equestrian, and founder of Get the Gallop. "My number one equestrian scents are Summer meadow, and the smell of a pony." Favorite area in Jorvik: Fort Pinta.
KLARA HAMMARSTRÖM
Singer, television personality, and equestrian. "Besides the natural smell of horses themselves, it has to be freshly opened pellets, freshly laid hay, and leather conditioner that are my favorite stable scents." Favorite area in Jorvik: Jorvik Stables, of course! Paddock Island is also fun, and Leonardo’s! Because I love ice cream.
WHERE TO GET THE CANDLE
There are two ways to get your hooves on our scented candle:
BUY IT - Available to purchase on Get the Gallop from 14th September, 16.00 CET
WIN IT - Stay tuned to our social channels for an upcoming competition.
With 'A Quest For The Perfect Scent,' we invited our global community and an expert panel to join us in combining artificial intelligence with human experiences, to create the ultimate equestrian fragrance for horse lovers and Star Stable enthusiasts.
THANK YOU!
We want to end this with taking the opportunity to thank our amazing StarFam.